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In another article I rambled on about how design thinking’s powerful combination of tools and techniques produces outcomes beyond the predictable. Here I’ll share an approach that integrates key elements of design thinking with a Scrappy Project Management© style. Using this approach will generate new possibilities that you’d never discover using traditional problem-centric approaches.
Scrappy Design Thinking Overview. Both design thinking and Scrappy Project Management© share an obsession with “the customer”. And both start by “thinking from the future” rather than getting stuck in the current situation, hampered by self-limiting beliefs about what’s possible. Rather than using the classic design thinking model of Empathize – Define – Ideate – Prototype – Test, let’s use a cycle that’s a bit easier to remember: Why? – Who? – What? – How?
- Rather than instinctively jumping to HOW to solve a “problem”, start with WHY – Why is this project important? Why work on this?
- Next explore WHO – who cares, who’s impacted, who’s involved, and who’s judging the success of your project?
- Then move on to WHAT – what outcomes would go beyond “solving a problem” to surprise and delight your stakeholders?
- Then, and only then, design and prototype HOW to achieve these outcomes and delight these stakeholders.
- Go through the entire cycle again, expanding, revising, and refining your prototypes repeatedly, until you collapse in an exhausted heap, worn out, but with a self-satisfied smile on your barrier-shattering face. Hmmm . . . perhaps I overpromise. Let’s see what happens.
Kimberly is a wonderful blend of energy and creativity melded with a keen mind that knows how to get things done. She is constantly looking for possibilities and then devising ways to bring them to life. She enjoys helping and mentoring others, and I am delighted to know that she is doing that now for organizations ready to go to the next level.
If you want to build energy, velocity, and momentum toward an outrageous goal, Kimberly’s Scrappy Project Management is just what you’ve been waiting for to help you get those results with more pleasant surprises and fewer disappointing shocks along the way.
“I cannot say enough positive things about the Leadership Development courses. Kimberly and her team have the gift of bringing the best out of everyone. The sessions empower you to be genuinely open and to share your flaws, in a fun and approachable manner. Throughout each session, I have continued to do a deeper self-analysis into the person and professional I am, while remaining vulnerable and admitting where I am lacking… which is a huge positive step in the direction of becoming the pers… Read more
Kimberly’s ‘Leading From Any Chair’ workshop is the single most powerful class I’ve attended, and the highest rated class I’ve participated in. Her teachings have fundamentally changed me as a leader, a coach, and a team member.
Not a day goes by here when I don’t use something I learned in the “Leading From Any Seat in the Org” class that you taught here last year. In fact, the manager of one of the folks who went through the class last year said his employee was transformed by the experience.
Kimberly Wiefling recently conducted an outstanding workshop at Stanford University, on the topic of engineering in the face of very large, complex problems, as part of a new graduate-level course I’m teaching on Engineering and Climate Change. The way Kimberly helped the students experience the frustration of an “unsolvable” problem and then helped them experience how such problems are solved was brilliant. Kimberly’s approach is so lively and fun that even while you are gratified by her terrif… Read more
I just wanted to tell you how much I enjoyed your seminar. Last night was a breakthrough for me. All of my negativity is gone, and I have been able to plow through so much stuff today. I am a dynamo!
Kimberly took me to the next level in taking on a leadership role. She encouraged me to success.
Kimberly helped me create an actionable list that was pure gold. Taking the time to work with Kimberly forced me to articulate the challenges I face and talk through possibilities.
I worked with Kimberly while she was a consultant working with Extreme Networks and I was on the core project team. Extreme wanted to speed up its product development lifecycle and enlisted Kimberly’s help to do so. I found Kimberly to be smart, tough, dynamic and a welcome change agent. She navigated through the executive level politics and was able to deliver results that greatly improved the process controls and adherence with the company – enabling the company to focus on doing the right thi… Read more
Books in the Scrappy Guides Series
By Kimberly Wiefling
A Top-selling PM Book!
Scrappy PM Audiobook
Authors: J. Abrams, C. Amos, E. Davie, M-H. Le, H. Kain, S. Lebeck, T. Mui, P. Obuchowski, Y. Shibata, N. Udo, B.J. Waxman, K. Wiefling
By Michael Seese
By Michael Seese
By Michael Horton