Infographic created by Fiserv
In another article I rambled on about how design thinking’s powerful combination of tools and techniques produces outcomes beyond the predictable. Here I’ll share an approach that integrates key elements of design thinking with a Scrappy Project Management© style. Using this approach will generate new possibilities that you’d never discover using traditional problem-centric approaches.
Scrappy Design Thinking Overview. Both design thinking and Scrappy Project Management© share an obsession with “the customer”. And both start by “thinking from the future” rather than getting stuck in the current situation, hampered by self-limiting beliefs about what’s possible. Rather than using the classic design thinking model of Empathize – Define – Ideate – Prototype – Test, let’s use a cycle that’s a bit easier to remember: Why? – Who? – What? – How?
- Rather than instinctively jumping to HOW to solve a “problem”, start with WHY – Why is this project important? Why work on this?
- Next explore WHO – who cares, who’s impacted, who’s involved, and who’s judging the success of your project?
- Then move on to WHAT – what outcomes would go beyond “solving a problem” to surprise and delight your stakeholders?
- Then, and only then, design and prototype HOW to achieve these outcomes and delight these stakeholders.
- Go through the entire cycle again, expanding, revising, and refining your prototypes repeatedly, until you collapse in an exhausted heap, worn out, but with a self-satisfied smile on your barrier-shattering face. Hmmm . . . perhaps I overpromise. Let’s see what happens.
Your workshop was one of the most influential one I ‘ve ever experienced.
If you want to build energy, velocity, and momentum toward an outrageous goal, Kimberly’s Scrappy Project Management is just what you’ve been waiting for to help you get those results with more pleasant surprises and fewer disappointing shocks along the way.
It is delightful to have you work with us. You are already having a positive impact on the whole project situation.
“I highly recommend attending Hospitality Leadership Sessions. I love that you can learn and see things through other perspectives. Not only is it a forum for learning but also for bonding and strengthening your relationships with your peers. I have gained not only mentors and accountability partners…but also friends. I look forward to attending as many as I can to ensure I am a better and well-rounded leader.” – Homero Garcia, Manager, Environmental Services
Kimberly is one of those people who’s enthusiasm is infectious. You can’t help being motivated by her, even if it’s via email. Her wit, experience, and business savvy make her someone I am honored to be associated with. I am a guest blogger on the University of California Santa Cruz Extension PM website, and Kimberly is our fearless leader and motivational cheerleader. She keeps us going strong with her creativity and pizazz.
I just wanted to tell you how much I enjoyed your seminar. Last night was a breakthrough for me. All of my negativity is gone, and I have been able to plow through so much stuff today. I am a dynamo!
If you have the opportunity to take a workshop with Wiefling in person, don’t walk, RUN to sign up at your earliest opportunity. Her classes are Fun, Entertaining, high energy, and you learn some of the most incredible things. Don’t miss it. The only downside to her class is that everything else you take thereafter will pale in comparison. One of the finest class experiences I’ve ever had.
Kimberly helped our organization confront some key challenges we faced working as a team. She also assisted us in creating clear and shared goals, and a practical implementation plan that enabled us to overcome our difficulties in achieving results. Working with Kimberly was energizing, and her experience, practical knowledge and wisdom guided us for years after her workshop. I highly recommend consulting with Kimberly and her Silicon Valley Alliances Team, especially to achieve results in your … Read more
The door was opened to improvement where process is no longer a four letter word. I would love to work with you again sometime.
Your book is going to help people survive the corporate zoo that is project management!
Books in the Scrappy Guides Series
By Kimberly Wiefling
A Top-selling PM Book!
Scrappy PM Audiobook
Authors: J. Abrams, C. Amos, E. Davie, M-H. Le, H. Kain, S. Lebeck, T. Mui, P. Obuchowski, Y. Shibata, N. Udo, B.J. Waxman, K. Wiefling
By Michael Seese
By Michael Seese
By Michael Horton