BOOK: Innovating Like a Startup Executing Like a Corporation

Contributed article in our business series. We’re delighted to feature this book, written by our brilliant and experienced colleague Dr. Jean-Claude Junqua. Enjoy! – Kimberly

Why did I write this book?

Through the experience acquired with large corporations and working with many startups, I could understand the strengths and weaknesses of these two worlds, and also the gaps that currently exist with both types of organization to innovate and create new business. It became clear to me that the front-end and the back-end of innovation were often disconnected or had severe weaknesses that would prevent startups and corporations from effectively searching for new business and, when deciding to go forward with an opportunity, to execute it successfully. This realization prompted me to write this book and share my understanding, experience, and knowledge with the innovation and business community at large. This book will benefit innovators, entrepreneurs, founders, managers, and executives who are trying to break through innovation barriers by avoiding common mistakes and getting answers about practical challenges.

Author’s Biography: Dr. Jean-Claude Junqua has 25+ years of successful experience as a global executive in the United States, Europe, and Japan. During his tenure at Panasonic, he led the global speech activities involving teams in the United States, Japan, and China. After 2 years spent in Japan, Dr. Junqua served as Vice President of Panasonic North America and developed the R&D activities of Panasonic in Silicon Valley creating new business opportunities in various areas such as consumer electronics, Automotive, Avionics, Mobile Communication, Smart Home, Speech Recognition/Artificial Intelligence and the Internet of Things (IoT). Always enjoying new challenges, Dr. Junqua created an internal startup inside Panasonic which led to the creation of a new North American business unit in the area of Health and Wellness. Dr. Junqua is also a Visiting Professor at the Osaka Institute of Technology. Currently, CEO and Founder at CE2Innovate, one of his passions is to develop new approaches to innovation, to initiate and develop business transformation and to help startups and public companies reach their next level of growth. He serves as a mentor and coach for startups at a number of accelerators in the Bay area and as an Executive in Residence at Plug & Play. He is the author/co-author of more than 100+ articles along with 2 books in the area of speech recognition and is named as an inventor or co-inventor on 100+ patents.

Press Release

Your Book Angel Releases Jean-Claude Junqua’s New Book “Innovating Like A Startup Executing Like A Corporation”

Succeeding in an ever more competitive business world can be a huge challenge. Jean-Claude Junqua teaches how to apply the best strategies from startups and large corporations in his new book published by Your Book Angel.

(PRUnderground) February 17th, 2020

Winning startups are known for their creativity and outside the box thinking. Successful corporations deliver in a disciplined and structured way that can be quantified and learned from. Fusing these ideas together certainly seems like a method that can be explosively powerful. This is exactly what innovation expert and author Jean-Claude Junqua has discovered through hard-earned experience. He reveals his secrets in the new January release on Your Book Angel “Innovating Like A Startup Executing Like A Corporation”.

“Startups are bold and want to disrupt the world, but are often struggling to execute,” commented Jean-Claude. “Large corporations excel at execution, but they need to keep reinventing themselves to stay relevant. My new book shows how both sides of this equation can be leveraged for maximum benefit!”

According to the author, the actionable wisdom shared in “Innovating Like A Startup Executing Like A Corporation” is aimed at benefitting innovators, entrepreneurs, founders, managers, executives, and many others who are trying to find the right mix of innovation and practical methods to help carry forward the projects they lead, manage or are involved in.

This exciting new business book is being released in hardcover and paperback editions.

Early reviews are very positive.

Chris Slattery, from Boston, said, “This helped me get the mindset together I really need to help take my startup to the next level. I have read a lot of business books but this is a very unique and inspirational vision. Five stars and fully recommended.”

For more information be sure to visit

About Your Book Angel

Your Book Angel is a division of the publishing house The Light Network who specializes in helping independent authors release high-quality, first-class work.

Press Contact

Name: Keidi Keating

Phone: 805-377-7746



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