Top Reasons Links are Important to Your Website

Contributed article in our business series. Enjoy! – Kimberly

Creating the perfect website for your business that attracts customers and generates buzz is not an easy task, in fact it’s a bit of a science. That’s exactly why so many people turn to professionals such as Click Intelligence to help them navigate the waters, figure out what works best, and how to get the most traffic possible. Probably you have been told that it’s important to include both internal and external links on your website. Chances are, unless you are from a digital marketing background, the idea of links is something that is a bit foreign to you. So, let’s break down some of the top reasons you want to include links on your website.

What is Link Building?

Before we look at the top reasons, it’s important to understand what link building is. Continue reading

Internet Marketing Tips for New Startups in 2017

Contributed article in our startup series. Enjoy! – Kimberly

Internet marketing has changed a lot in recent years. Newer instruments such as social media and mobile apps are changing the way businesses connect with target users. More importantly, the market is very competitive, especially with internet marketing helping small businesses from around the world reach different market segments.

If you want to connect better with your audience in 2017, there are a few important things to keep in mind. In this part, we’re going to review the best internet marketing tips for new startups.

Focus on Relationships

Reach is just a number. Similar to old-school advertising, the pursuit for wide reach and amazing exposure is only a small portion of today’s internet marketing scene. What’s more important is building a deeper, stronger relationship with the audience; in the case of startups, the target users.Continue reading

The Most Effective Way to Develop an Email Campaign

Contributed article in our business series. Enjoy! – Kimberly

While email marketing has been around for years, the way that marketers develop campaigns has evolved over the years. If you’re not an expert in this area then you would be forgiven for thinking that it is fairly basic . . . you write an email and send it to your list of contacts.

Years of research has gone into calculating the most effective way of developing email campaigns, and this research has shown that 77% of email marketing ROI came from segmented, targeted and triggered emails. So, just sending a “one size fits all” email is not going to get you the results that you are looking for.Continue reading

How Blog Owners Can Get More Blog Visitors to Return to Their Blog

Contributed article in our business series. Enjoy! – Kimberly

Do many of your blog visitors return to your blog on a regular basis? Getting repeat visitors to a blog should be the main goal of every blog owner. If you can do this, you are much more likely to build a loyal following of blog readers who will subscribe to your email lists, purchase your products and services or click on your advertising links. Below are some of the changes you can make that will lead to more returning blog visitors.

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