Tips To Help You Sell More Efficiently

Contributed article in our business series. Enjoy! – Kimberly

Sales is a tough, yet, rewarding profession. There are tips, tricks and tactics that sales professionals must use to get ahead.

However, it’s important to brush up on your game once in a while and learn new techniques – even if you’re a sales professional and been in the industry for years. See tips to help you sell more efficiently and close the deal faster.

Prepare

You must prepare to become a success. Make sure you have the background and confidence to approach a situation before diving into it. Learn everything you can about selling and practice every chance you get. The more prepared you are, the better chance you have at making a sale. It’s really easy for a customer to know when someone isn’t organized, and they’ll be turning away very quickly.Continue reading

5 Reasons Your Small Business Should Focus More on Local SEO

Contributed article in our business series. Enjoy! – Kimberly

Local search engine optimization is often seen as the purview of big businesses helping people find the locations of their stores or restaurants. However, local search engine optimization is incredibly important while offering a very high return on invested effort. Here are five reasons your small business should focus more on local SEO.

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5 Ways Email Marketing Can Help You Grow Your Business

Contributed article in our business series. Enjoy! – Kimberly

Email marketing remains one of the most common marketing methods out there. It is a low cost way to market to customers with a high rate of return. Here are five ways email marketing can help you grow your business. All of them are within easy reach of every business utilizing email marketing, and none of them involve spamming your potential and current customers.

Use Email Marketing to Enhance Local Outreach

When someone talks about local outreach to potential customers via digital marketing, they initially think about local search engine optimization or sending messages to those customers in your marketing database and local area. However, you can use email marketing to improve local outreach. Continue reading

The Importance of Having a Targeted B2B Email List

Contributed article in our business series. Enjoy! – Kimberly

By targeting the right business at the best time with the best offer, you will dramatically increase your B2B prospecting success. It will also help with the overall growth of your business. Not only does careful B2B targeting help maximise the chances you have to make a sale, it will also prevent you from wasting your money.

There are several steps you can follow that are cost effective, easy and profitable ways to help you build a targeted B2B prospect list.

Know Who Your Customers Are

The first thing that you will need to do is take some time and think about your current list of customers. Who are they?
While thinking about this, you will be able to complete a picture of your prospects by looking at all of the information you have about them. Some of the things you should look at are:Continue reading

Why It’s Vital to Provide Excellent Customer Service

Contributed article in our business series. Enjoy! – Kimberly

Is your business providing the best customer service possible? If not, you need to address this issue and ensure that every customer that comes into contact with your organization is dealt with in a friendly, professional and efficient way. Achieving this goal could transform your business and make it a more appealing company to deal with. Below are some of the most important reasons why it’s vital to provide excellent customer service.

Your Business Runs More Smoothly

Image © Dzakymurad | Dreamstime.com

When you do things properly in a business, life seems to be easier and everything runs smoothly. However, if you don’t have the business skills required to put the appropriate customer service processes in place, things can go horribly wrong.

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