If you are genetically gifted with the ability to get results that other people claim are highly unlikely or darn near impossible, you don’t need to read this. But if you are faced with an insurmountable “To Do” list, here are twelve predictable (and avoidable) pitfalls that could stand between you and your goals.
1. Forgetting about the customer. Henry Ford said that the company doesn’t pay employees a salary, the customer does. The employer is just the middleman. But many businesses operate as though the customer is an afterthought. If you want to be successful, be completely and unrepentantly obsessed with the customer, whether internal or external.
2. Failure to set clear goals. According to a blizzard of studies and my own observations over the past 20 years, the number one reason people don’t achieve their goals is that they don’t have clear goals. Fear of failure prevent people from clear goal setting or makes them settle for fuzzy, ambiguous goals. Double your chances of success by making sure that you and your co-workers have shared, measurable, challenging, and achievable goals.Continue reading