3 Ways to Improve Web Design Using Psychology

Contributed article in our business series. Enjoy! – Kimberly

With the proliferation of online commerce and the increasing interconnectedness of our planet, it has never been more important to stand out from the crowd with good, eye-popping design. However, it is not enough to merely grab people’s attention on the web; you need to know what to do with it once it has been gained.

Here are three psychological principles to help you make the best use of your personal online space.

1. Pattern

The English language is the predominant means of communication online. Unless you are designing your website with a specific market in mind, China being a standout example, you will want to tailor your web presence to suit the mentality and the tendencies of English speakers.

English speakers read from the top of the page downward, and from left to right, in a zigzag pattern. So you would be best served by putting your most important information on the upper left corner of the page since that is where their eyes will first rest. What they see there will help them form their first impressions.Continue reading

5 Simple Tips On Choosing The Best HRMS Solution For Your Business

Contributed article in our business series. Enjoy! – Kimberly

Having the right Human Resources Management Software (HRMS) solution is essential in modern businesses. As more organizations move away from traditional business models and embrace the flexibility of remote work, a streamlined system is a necessity.

If you’ve been trying to evaluate which software you need for your growing organization, keep it simple. Here are five simple tips on choosing the best HRMS solution for you.

Define Your Needs

The first step to choosing the right HRMS solution for your business is to define your needs. Different options will have a variety of capabilities. Some organizations will require a robust user interface that supports a large enterprise while others need something simple and streamlined for a small team.

The primary focal points of HRMS includes payroll, recruitment, and onboarding, scheduling, self-service, benefits, and performance (source: https://www.hrpayrollsystems.net/hrms/). Figuring out which components your company requires now, as well as in the immediate future, is the key to choosing the right system.Continue reading

Why You Should Use Secure Email Services Instead of Popular Ones

Contributed article in our business series. Enjoy! – Kimberly

Email – you can’t really live without it anymore since that’s how you keep in touch with people, network, and apply to jobs nowadays.

And while it is appealing to just use the most popular email service (Gmail, Yahoo!, or AOL), it’s better to switch to a safer option.

Why?

Because the popular services simply aren’t secure enough.


What Risks Do Unsecured Email Services Expose You to?

You’d think popular email services have got your back, but the reality is completely different.

Here are the kinds of privacy threats you have to deal with if you use them:

1. Advertisers Breaching Your Privacy

Here’s the harsh truth – if you use a service like AOL, Yahoo!, or Gmail, you’re pretty much giving advertisers and third party apps access to your email contents.Continue reading

Advantages of Using Mixbook

Contributed article in our business series. Enjoy! – Kimberly

Mixbook is a high-quality custom photo books site that presents a variety of options to you and is very simple to use. Mixbook has cover options, such as matte, soft, leather, and glossy. The theme options include Travel, Family, Everyday, Wedding, and Baby. Besides that, Mixbook utilizes square, landscape, and portrait sizes and paper options such as premium matte and semi-gloss. Primarily, Mixbook provides a great variety, such as materials and stickers and high-quality prints. Besides, the software is easy to apply; thus, the task of creating your customized photo books becomes fun instead of a chore. If you are looking for the best site to create your custom photo books, then Mixbook should be your choice, for the reason that it comprises of fully editable and straightforward templates that enable speed creations and creativity.

The following are some of the most exclusive factors that make Mixbook your best choice for the creation of custom photo books.Continue reading

How to Find New Clients as a Freelancer

Contributed article in our business series. Enjoy! – Kimberly

The gig economy is booming, and there’s no stopping it. As of 2018, there were over 57 million freelancers in America alone, which represents a whopping 36% of the entire workforce. Traditional workspaces are losing their appeal, as more and more millennials choose remote and location-independent arrangements that freelancing offers.

Of course, this new labor trend is not without its challenges, and freelancers know all too well how difficult it can be to have a constant stream of income when clients come and go. A lack of business can be especially frustrating for those who rely on their freelancing income to meet their daily needs. Thankfully, there are several ways to attract and find new clients for both old and new freelancers alike — we’ve listed some of the more effective methods below.Continue reading

5 Reasons Why B2B Websites That Use Quizzes Are More Creative

Contributed article in our business series. Enjoy! – Kimberly

B2B website owners are often not very creative in terms of their content. They tend to stick to traditional forms of content, such as blog posts, client testimonials, white papers and the like. This is mainly because their content marketing is aimed at companies, so they try to be as professional as they possibly can. However, without being a little creative, they can easily become dull.

This is where interactive content can be of great help. Quizzes are one of the forms of interactive content that are rarely used yet they can drive excellent results. Quizzes may not be your idea of successful content marketing, but they are much more than a mere means for passing the time. They can actually help you improve business decisions and increase sales.

Here are the top reasons why you should use an online quiz maker to enhance your B2B website and make it more creative, which is a surefire way to attract more sales leads.Continue reading

How to Save Money as a Startup

Contributed article in our small business series. Enjoy! – Kimberly

Startups are notorious for running into financial difficulties before they reach the maturing point at which they’re stable and secure enough to be considered successful small businesses. It’s imperative that startups are tight with their money, ensuring that their cash flow is as efficient and well-attuned as possible. Hemorrhaging cash when at the startup phase is an absolute path to failure. It’s in this sense that this article aims to provide money-saving advice to startups. The tips provided below are designed to reduce losses to an absolute minimum, which will mean your young startup will be best-placed to succeed.

Consider Your Tax

Small companies benefit from a series of tax breaks and incentives that you should school yourself on before you make specific financial commitments. Continue reading

How to Create the World’s Best Website

Contributed article in our business series. Enjoy! – Kimberly

A website is something that everyone, individual and business alike, should set time aside to create. It’s no longer difficult to do, as there are many resources available that will help you learn how to put it together properly. For starters, it’s all about choosing the right hosting and server to set it up on. Next, the visual and written content ideas must start to come together if you want to leave a lasting impression with it and thus properly market yourself.

In order to learn how to create one of the best websites around, you will have to do some research. For now, your first step is to listen to the advice below.

  1. Choosing the Right Server

To set up your website, you will need a hosting provider where you can share it from. Luckily for you, there are plenty of options available for you to choose from, with one example being VPS hosting. This one is known as a virtual private server. What’s more, they are also one of the most cost-effective ways of using a server, while it still allows you to create a complex site.Continue reading