5 Tips for Building the Perfect Resume

Contributed article in our business series. Enjoy! – Kimberly

Attracting the attention of a potential employer is something most job seekers are adamant about. The first chance you have to make a great impression on a business owner or hiring manager is with your resume. Did you realize the average job post receives nearly 250 resumes? With this many resumes, it will be difficult to get the attention you crave from a hiring manager.

The only way to gain your spot at the top of the resume pile is by optimizing this document. Using tools like ResumeBuild is a great idea. This website provides you with a host of resume templates. These templates are designed to make your resume more readable and appealing. Be sure to visit ResumeBuild to find out more about the services they provide. If you are trying to build the perfect resume, consider the helpful tips below.

Source-Pixabay

1. Focus on Quality Over Quantity

One of the main things a potential employer will notice about your resume is how it is formatted. If your resume features large blocks of text with no headers, bullet points or numbered lists, it can make this document look very unappealing. A hiring manager will only glance at a resume for a few seconds before deciding to keep reading or discard it. Rather than gumming up your resume with wordy descriptions and large blocks of text, you need to focus on quality over quantity.Continue reading

3 Ways to Improve Web Design Using Psychology

Contributed article in our business series. Enjoy! – Kimberly

With the proliferation of online commerce and the increasing interconnectedness of our planet, it has never been more important to stand out from the crowd with good, eye-popping design. However, it is not enough to merely grab people’s attention on the web; you need to know what to do with it once it has been gained.

Here are three psychological principles to help you make the best use of your personal online space.

1. Pattern

The English language is the predominant means of communication online. Unless you are designing your website with a specific market in mind, China being a standout example, you will want to tailor your web presence to suit the mentality and the tendencies of English speakers.

English speakers read from the top of the page downward, and from left to right, in a zigzag pattern. So you would be best served by putting your most important information on the upper left corner of the page since that is where their eyes will first rest. What they see there will help them form their first impressions.Continue reading

Strategies For Building A Positive Brand Reputation

Contributed article in our business series. Enjoy! – Kimberly

When a consumer is trying to decide between two different brands for the same product/service, they will always choose the company that has the best reputation. This is because a positive reputation means that the company is likely to be reliable, to provide a good customer experience and to have high-quality and good value products/services. This can make it challenging for new and/or small businesses that can often struggle to create a reputation for themselves when competing with much larger brands. It will always take some time but here are the most effective strategies for improving your brand reputation.

Improve Customer Service

Much like personal reputations are formed around how you treat others; brand reputation is formed heavily around how your company interacts with customers and visitors. People want to feel valued and listened to so you need to make customer service a priority – people will always return to a brand that looks after its customers but never a company with poor customer service, even if they have high-quality products. Additionally, customer service is an area where smaller companies can excel over much larger businesses, so this can give your small business a competitive edge.Continue reading


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Testimonials

Kimberly facilitated executive offsite strategy meetings, provided executive coaching, and managed a product rollout project at Rockliffe. She’s incredibly dynamic, insightful, and motivating, with an incredible skill at using humor to get people to understand and accept what they otherwise might not. I wouldn’t hesitate to bring her into any situation where management consulting was needed.

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